Of all pre-Hispanic cultures, the Maya have perhaps attracted the most attention on the part of archaeologists and historians. Their cultural proliferation, their extraordinary scientific contributions, and their epic survival have given rise to eccentric myths and even supernatural connotations. With the confusing array of texts, predictions, studies, and suppositions, we need to step back and ask: What is, in fact, the essence of Maya? This first volume in the series Discover the Maya World sheds light on the features that define and frame Mayanist studies, from the earliest examples onward, leading to a detailed analysis of the identity, architecture, …

The emerging field of psychosocial studies signifies a confluence of


disciplines for whom the fantasies, repressions and cultural practices


underlying national identity represents a crucial research focus. This book


presents a psychosocial portrayal of Brazil's arrival on the international


stage in the economic boom of the run-up to its hosting of the 2014 World Cup


and the 2016 Olympic Games. This former Portuguese colony is a country of


contradictions in need of a new image; a nation that needs to be able to both


love and sell itself in today's neo-liberal reality. It argues that a


contemporary representation of Brazilian subjectivity is best enabled through


an interdisciplinary perspective. Five …

La publicación de este volumen representa un caso relativamente insólito. Un pequeño grupo de jóvenes investigadores de menos de treinta años convence a un grupo mucho más numeroso de la misma edad para celebrar en Salamanca la First Conference of Young Researchers on Anglophone Studies. El resultado es deslumbrante. No solo demuestran una gran capacidad organizativa, sino que los resultados individuales de las aportaciones científicas son sobresalientes. Este volumen, Current Trends in Anglophone Studies, recoge una selección revisada de las propuestas presentadas en el Encuentro y gira en torno a una estructuración tripartita clásica: estudios culturales, lingüísticos y literarios. En …

Drawing on Joseph Capmbell´s The Hero with the Thousand Faces, Marta Ancarani analices Herzog´s quest in terms of the separationinitiation-return pattern proposed by the eminent scholar. The answers Herzog finds through his painful quest help him come to terms with himself so that he can try to change a society "that was no community and devalued the person. Owing to the multiplied power of numbers which made the self negligible. Which spent military billions against foreign enemies but would not pay for order at home. Which permitted savagery and barbarism in its own great cities. At the same time, the …

The main objective of this book is to help you understand the idiosyncrasies of the brand and its strategic management in the company. With this end in mind, it has been divided into two blocks, as detailed below.

Chapters 1 to 5 form the first block, which offers a framework based on the conceptualization, types and need to promote the brand. From there, brand equity and brand capital are studied in terms of concepts, characteristics and perspectives of analysis. Once stipulated, the main models of brand equity and brand capital proposed in the literature are detailed, deciphering the elements most commonly …

Este volumen busca reivindicar el legado de Mary Wollstonecraft Shelley y celebrar los doscientos años de la publicación de su obra maestra, "Frankenstein o el Moderno Prometeo" (1818). Para ello, expone la permeabilidad del mito del científico y su criatura a través de una serie en ensayos que exploran adaptaciones contemporáneas en diversos medios (literatura, cine, televisión, videojuegos, YouTube) que demuestran la relevancia de Frankenstein en nuestros días. Los capítulos permiten al lector conocer las reescrituras populares del teatro del siglo XIX y su impacto en la ficción cinematográfica más reciente; descubrir la influencia de Shelley sobre otras escritoras con …

Published by Pensodromo 21 -  Androgynous 21 Collection
The Secret Sex of Money throws the spotlight on female forms of dependence such as Money, Sex, Power and Subordination. As has always been the case, economic independence is no guarantee of a woman’s autonomy. This book offers a lucid analysis of money from the Western perspective of relationships between women and men in the context of a patriarchal culture; relationships that are sometimes governed by power and domination, even in the innermost recesses of our daily lives. Clara Coria denounces the discrimination that women face in their acquisition, management and production …

Este volumen busca reivindicar el legado de Mary Wollstonecraft Shelley y celebrar los doscientos años de la publicación de su obra maestra, "Frankenstein o el Moderno Prometeo" (1818). Para ello, expone la permeabilidad del mito del científico y su criatura a través de una serie en ensayos que exploran adaptaciones contemporáneas en diversos medios (literatura, cine, televisión, videojuegos, YouTube) que demuestran la relevancia de Frankenstein en nuestros días. Los capítulos permiten al lector conocer las reescrituras populares del teatro del siglo XIX y su impacto en la ficción cinematográfica más reciente; descubrir la influencia de Shelley sobre otras escritoras con …

Este libro reúne las comunicaciones del Congreso MILID Week 2012 celebrado en la Universidad Autónoma de Barcelona del 22 al 25 de mayo de 2012. El libro contiene los textos debatidos en conferencias, seminarios y debates celebrados durante la MILID Week 2012 y 2013. Cada texto trata sobre media literacy, sus estrategias, debates y buenas prácticas. MILID Week está promovida por UNITWIN Cooperation Programme on Media and Information Literacy and Intercultural Dialogue (UNESCO-United Nations Alliance of Civilizations). El programa está desarrollado por ocho universidades de todos los continentes, y organizado por el Gabinete de Comunicación y Educación de la Universidad …

This book aims to cover both the ontological determination and the characterization of what we call with terms such as disease and others related. The current edition is a more complete version of the first edition in Spanish that was published four years ago. In this edition, both semantic and gnoseological as well as ontological issues have been developed in more detail and depth. The foregoing is due to the fact that we could establish the meaning of the disease concept based on its explicit ontological reference, namely, the question about the existence of disease. Furthermore, to achieve that aim, …