Entering school, in order to pursue early childhood education from 3 to 6 years old, constitutes a key moment in the child's life. The little one is usually excited and proud to enter the "elder's court", although this is not always the case and there may be some situations that parents must control. In any case, to avoid possible problems at this stage, the child always needs to feel close to his parents. At three years of age, and even earlier, it is convenient for him to begin to adapt to new situations: he will have to discover that his …
The main objective of this book is to help you understand the idiosyncrasies of the brand and its strategic management in the company. With this end in mind, it has been divided into two blocks, as detailed below.
Chapters 1 to 5 form the first block, which offers a framework based on the conceptualization, types and need to promote the brand. From there, brand equity and brand capital are studied in terms of concepts, characteristics and perspectives of analysis. Once stipulated, the main models of brand equity and brand capital proposed in the literature are detailed, deciphering the elements most commonly …
Generating Talent: How to Put Intelligence to Work develops an innovative model that explains the generation of talent as intelligence acting in a way that is suitable, brilliant and efficient. It reveals how it is generated not only in individuals, but in organizations and societies as well.
«This is an optimistic book. Not optimistic with the slightly flaccid optimism of self-help books that promise us all that we can become instant millionaires, but optimistic because it describes how neuroscience shows our capacities to be even greater than previously thought.»
José Antonio Marina
Every year, countless studies are published which …
Many people consider themselves intelligent but not many do the same concerning creativity. Those who think themselves creative are very few. Why? This book discovers the relationship between intelligence and creativity, but mostly it presents several practical ways to develop our creativity so we may reinvent ourselves in difficult times. • You will fins 7 strategies to develop your creative intelligence: • Take time to think. • Challenge conventionalisms. • Connect with others. • Work creatively. • Understand emotions and transform them into creations. • Do what you like • Learn to collaborate. The book also includes a method to …
Enrique de la Madrid examines Mexico's comparative advantages, its growth potential and the challenges of the internal reforms promoted by President Enrique Peña Nieto.
Enrique de la Madrid Cordero analyses Mexico's economic growth over the last three decades and the historic opportunity for eliminating its barriers to growth and aspiring to becoming a developed country.
Foreword by Luis Videgaray Caso.
"Mexico is blessed with a wealth of strengths and comparative advantages, placing it among the countries with the highest growth potential in the twenty-first century. Furthermore, this country has achieved a series of fundamental goals over the years, clearly …
An extensión of the original classic rhyme. The five Little monkeys and their family are back with a new fun-filled rhyming adventure, plus creative INTERACTIVE activities which support teachers in expanding the use of english course book contents and skills.
Topics: vocabulary on the story; science facts on monkeys; family relationships; parts of the body; moods and expressions, numbers.
Activities: Word search; crossword puzzle; picture matching; singing songs; tracing words; reading comprehension; listening comprehension, picture dictation, riddles.
This original classic rhyme, plus useful INTERACTIVE activities, such as story telling; reading, listening and singing, support EFL teachers in implementing the kindergarten Curriculum, focusing on the story. Keep students motivated and broaden their use of english while expanding course book contents.They will enjoy it!
Activities: developing fine motor skills; phonological awareness; singing songs; saying rhymes; colouring; letter sound association; picture dictation; listening comprehension; arts & crafts, read alouds; letter tracing; letter recognition; matching; maze; vocabulary acquisition.
Topics: parts of the face; comparing sizes; numbers 1 to 5; colours; initial sound “M”; Begining letters “M”; uppercase letter “M”; lowercase letter “m”; vocabulary …
NEW EDITION 2015 - This original classic rhyme, plus useful INTERACTIVE activities, such as story telling; reading and listening, support EFL teachers in implementing the kindergarten Curriculum, focusing on the story. Keep students motivated and broaden their use of english while expanding course book contents.They will enjoy it!
Topics: Shapes (circle, square, triangle, ellipses); parts of the face; locations ( left, middle, right); prepositions (in, on, under); initial sound “S”; Beginning letter “S”; uppercase letter “S”; lowercase letter “s”; vocabulary on the rhyme.
Activities: Singing songs; saying rhymes; colouring; phonics practice; letter sound association; picture dictation; listening comprehension; arts & crafts, read alouds, …
Caves for the Uninitiated is the story of a group of young people, who after exploring a cave for the first time, become fascinated with the world of caves and caving. Inspired and awed by the beauty and splendor of this mysterious underground realm, this group of young fledgling cavers goes on to spend several days with a pair of veteran caving experts. The seasoned experts share their own knowledge of caves; cave conservation, and caving as a sport with the young people. At the end of this brief period of instruction, several of the boys and girls decide to …
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